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50% off a Social Media Makeover

50% off a Social Media Makeover

Social Media Makeover

UPDATE: For the rest of March, we’re offering our social media makeover for 50% off!

Social media is one of the first places prospective clients are going to “meet” you and your company. What will their first impression be? Make sure your Facebook, Twitter, Google+, LinkedIn, and YouTube accounts (yes you should have an account on each) are sending the right message, by letting the Workshed team create a custom profile and background image for each.

Social Media Makeover

What’s it cost?

Typically we charge $500-$600 for this service, but through the end of March we’re “slashing our prices” (imagine the guy with the crazy radio voice) and offering it for $300. For those within the range of our photographer, that’s an epic deal, for the rest of you…you’ll have to settle for a great deal!

What about the free giveaway?

To enter the “Great Social Media Makeover Giveaway” is easy. Just tell us in the comments below how you currently use social media (if at all) to market your business and share this post to the social network of your choice.

Share the social media makeover

Facebook Share link for the social media makeoverShare the social media makeover on Google+Custom Share link for the social media makeoverLinkedIn Share link for the social media makeover

[clear]If you are selected we’ll contact you with the rest of the details.

For the forward thinking types who want to proceed with the social media makeover anyway (because it’s such a great deal, and you know how important it is) we’ll refund your payment if you are selected.

What’s Included?


If you are within 30 miles of our office, we’ll send Brady over with his fancy camera to take pictures! If you’ve ever had professional pictures taken, you know this is a screaming deal. If you are not within range of our visual arts master, we take what you have and work with it. If it’s rubbish, we’ll do something with graphics instead.

Facebook Page

Custom Profile Image Custom Cover Photo

Google Plus Page

Custom Profile Image Custom Cover Photo

YouTube Profile

Custom Profile Image Custom Channel Art

Twitter Profile

Custom Profile Image Custom Background Image Custom Header

LinkedIn Page

Custom Header Image Custom Standard Logo Custom Square Logo

Universal (for your other pages)

Custom Background Image Custom Profile Image

Share the social media makeover

Facebook Share link for the social media makeoverShare the social media makeover on Google+Custom Share link for the social media makeoverLinkedIn Share link for the social media makeover


Social Media Makeover Form

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The State of Typography

The State of Typography

One of the things that really drew me to design was my love for typography. I want to share why typography is such an important part of Workshed‘s design style. While this may be mostly interesting to people who are design professionals, I think it will also give our friends and clients a glimpse into the “Workshed Aesthetic” that I’ve been following for the last 10 years.

I would really love for the world to gain an appreciation for typography and aside from embarking on a life of typographical evangelism, the best I can do is to explain what it is and all of its intricacies. It’s much more than just selecting a font or two for a project. It’s much more than picking some colors and placing those fonts — it’s about manipulating the fonts to expose their strengths, hide their weaknesses or even to completely deconstruct or manipulate the font into oblivion so it’s something entirely new.

I grew up with a big sister who is a talented artist and calligrapher. I grew up appreciating poster and album art. I spent a fair amount of time as a journalism major, designing pages that were largely comprised of type. I also grew up in the era where Generic brands were all about fascistic typefaces written in black on stark white packaging. A world without strong typography is a dull, sad, depressing world. Without typography, design would not exist in its current form — and dare I say, communication would not exist in its current form. Type can communicate so many things depending on how it is used. Using Times New Roman at 12 points, with default letter spacing communicates a completely different message than using it at 32 points with tight letter spacing. Type is emotion. Type is a grid. Type is nice, mean, sexy, angry, happy, sad or silly. It is a tool, and aside from photography, the most powerful tool in the designer’s arsenal. Type is not to be underestimated. Type is an art unto itself. And, each typeface has a distinct personality.

In recent years, exploration of typography seems to have waned in the hip design circles. Perhaps it is a kickback to the desktop publishing revolution, in which Microsoft decided to punish us all with the birth of Comic Sans. Perhaps it is the supremacy cry of professional designers promoting a “less is more” approach by proving they can MacGyver an award-winning masterpiece with the smallest selection of typefaces in their design palette. Or, perhaps it is the logical backlash of designers trying to undo the chaotic and highly-revolutionary typographical treatments Neville Brody, David Carson and the entire grunge font movement exposed us all to in the 1990s. The fact is, many designers have opted for a minimalist approach in recent years, embracing Helvetica Neue Light as the cheerleader of this movement. While elegant, sparse and airy type has its place, it can also lack that distinguishing character that a design can cry out for and fails to differentiate one euro-influenced design from the next. This is what so excites me about the new Workshed logo. It has type with personality. There is a definite character to it and the usage of the typeface (Brothers, for those of you playing along) exploits its strengths — it is a display font to the core and should be used accordingly.

With any design project, typography must be kept in mind at each step. Don’t just choose typefaces — use them, work them. Make them work for you. Play with different angles, grid patterns, size relationships, play words off one-another, make them look like they are moving, worn down, hurting, happy, sad. Give them personality. Instead of starting with a layout, start with type. Work it. Own that type, y’all!

I’m going to close this one out with some reference links. These are examples of, and educational pieces about, typography. I encourage everyone who reads this to ask questions, try some experiments with type and learn. (Warning: Strong Language)