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Day 5: My 10 Predictions for 2014

Day 5: My 10 Predictions for 2014

It’s tough to make predictions, especially about the future.

-Yogi Berra

ThinkingBut in spite of Yogi’s admonitions I’ll give it a try.  Here is BK’s 10 predictions for 2014 in no particular order.

  1. The world will not end
  2. Workshed will add more services and talented crewmembers
  3. Cats and dogs will continue to co-exist, but neither will like it much
  4. Joe and I will agree to disagree more than once
  5. My guitar playing will progress, but not as much as I would like it to
  6. Workshed will help our clients grow their businesses
  7. Politicians will lie
  8. World peace will have to wait another year
  9. I will run my first 10k
  10. Workshed be better at the end of the year than we are today

Our List of Blog Post Topics

Week 1

  • Ask a question
  • Who is someone you admire?
  • Why did you get into business?
  • What is your favorite quote and why?
  • One thing that you wish your customers knew
  • Review a book, movie, product or service
  • What is your favorite thing to do?

Week 2

  • What makes your business unique?
  • How do you handle mistakes?
  • Who’s someone you admire?
  • List your favorite websites or resources
  • Ask a question
  • Profile an employee or charity you support
  • Write about a favorite quote and tell why

Week 3

  • What’s one thing your competition does wrong?
  • Make a prediction for 2014
  • What do you think about….(politics, economics, philosophy)
  • A day in the life (break down a typical day for your business)
  • FAQ post that saves people time
  • Write about a favorite quote and tell why
  • Profile and employee or tell about a specific product or service

Week 4

  • Create an infographic
  • Post a video blog
  • FAQ post that saves people time
  • Case study (describe how you helped a customer solve a problem)
  • List of favorite websites or resources
  • Guest post from an employee or affiliate
  • What do you think about….(politics, economics, philosophy)

Week 5

  • Who should be using your services but isn’t?
  • What do you do and how does it benefit your customers?
  • Post about what you learned during the 30 Day Blog Fitness Challenge
Take the Workshed blog fitness challenge

Take the Workshed blog fitness challenge

Workshed Blog ChallengeAh, the new year is almost here.  If you’re like us, you’re feeling a little bit guilty about all that merriment from the holidays that added to the ol’ mid-section.  Time to get back in shape, maybe join a gym, take up jogging again, or try out that newfangled CrossFit thing.

Sounds like a plan.  Fitness is important to a happy, healthy, productive human being.  But what about your business fitness?  Is it time start exercising your marketing and content creation muscle?

Of course it is!  Content creation is the oft-neglected, but important part of your business that can resemble a treadmill collecting dust in the basement.  Like any piece of exercise equipment, it’s no good unless you actually use it.

For many, creating content (just like exercise) is hard at first.  But after the initial pain it gets easier.  Once you’re in the habit of creating content and start to see results (more customer engagement), you know it’s all worth it.

Misery loves company so we invite you to share in the pain.

30-day Blogging Challenge

To show that we at Workshed practice what we preach, we’re accepting Hubspot’s 30-day Blog Challenge and invite you to join us.  Why blog more?  Because it’s an effective method of marketing.  Hubspot says customers that write just 3-4 blog post per month attract 800 more website visits, 60 more Twitter followers, and 50 more Facebook likes than those who only write 2 blog posts.  Visits and fans are great, but this also led to 20 more lead submissions as well!

 Yeah, this stuff really works.

Our Blogging Goal

The challenge is to publish a blog post once a day from January 2 to January 31.  We’ll track our site stats and report them daily on our Facebook, Google +, and LinkedIn pages (make sure you’re following us to stay updated).  We invite each of you to share your stats, ask questions and help push us through to the finish line.

 Not sure if you can post everyday?  All is not lost, just post more than you are now.  The point is to start…and do it regularly.

Are you up to the challenge?

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Update Your WordPress Website

Update Your WordPress Website

Secure WordPress WebsiteAn out of date version of WordPress is one of the primary ways malicious hackers gain access to websites.  Updating your site to the latest release is essential, but depending on how your website was built, upgrading to a newer version can come with it’s own set of risks.
(more…)

Update WordPress for the Last Time

Update WordPress for the Last Time

Workshed WordPress 3.7 LogoWordPress recently released version 3.7 affectionately dubbed “Basie” in honor of “Count Basie,” and with it come automatic updating!  Of course, this might be a nightmare for older sites with “custom” themes, but for most people it’s a helpful way to improve website security. (more…)

Workshed Inc: Building websites, building community

Workshed Inc: Building websites, building community

[twocol_one]Workshed Working it Out[/twocol_one] [twocol_one_last]The Vancouver Business Journal published their Business Spotlight about Workshed!  Both the author (Jodie Gilmore) and photographer (Buck Heidrick) were enjoyable to work with and did a nice job of conveying what we’re trying to do for our clients.
Read it on the VBJ site here: Workshed Inc: Business Spotlight
Read the pdf version here: Workshed Inc: Business Spotlight – pdf[/twocol_one_last]